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- Use This Trick to Get Customers' Attention
Use This Trick to Get Customers' Attention
How do You attract clients online? Some of the ways we do it here in SME South Africa is by making sure our website is user-friendly and SEO-optimized. We also attract users through promos, lead magnets (like downloadable content), social media marketing and email marketing. Let's talk Email Marketing because it’s targeted marketing and you can personalise your content. With email marketing, you can:- Build credibility with your customers- Strengthen relationships with them- Boost sales & increase traffic to your website- Stay on top-of-mind with your current and potential customers- View reports of every email, then see what works & what doesn’t
>>>>> Read MORE: Email Marketing 101 <<<<<
In this newsletter, we share:- The Basics of Email Marketing- Ways to Build Your Online Presence- SME Solutions: Business Financing
Have a great, productive week ahead!
Quote of the Week“Sending an email is personal communication. If you keep that in mind and pay attention to the details in your campaign you should come out with a valuable list of people who appreciate your brand.”
- Katharina Scholtz, Knowledge Director at marketing school Red & Yellow
The following post is sponsored by Rock.
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Rock is an all-in-one productivity app for teams that combines messaging with tasks, notes, and files and seamlessly integrates with Zoom and Google Drive. All in one space, no more switching between apps. Work with a tool that is easy to use and open to everyone! Some of the ways Rock can help you run your small business/startup- Work in one space with your creative agency, freelancers and everyone else on your team. Instead of emailing back and forth, your team can track progress and leave comments right in Rock.- Jumping in a meeting is easy since Zoom is integrated with Rock.- You can also link your Google Drive folders to Rock.- Create marketing campaigns - and keep all your marketing briefs, assets, tasks and conversations together.- Run the entire website development process through Rock. Sign up for the FREE 6-month pro membership. Limited availability so first come first serve!
How to Choose the Right Financing Lender for Your Business?
Consider the following:- The total amount you are going to have to pay back- The convenience & speed- Repayment methods & the interest rate that you will be charged on loans- Check the reputation of the brand
SME Solutions is a tech buying guide to help you choose the right product for your business + product recommendations for EVERY BUDGET.
Read about several entrepreneurs’ experiences in purchasing business technology, including the challenges they had and where they went for guidance – here.