• SME Brief
  • Posts
  • How to Use Social Media to Help SMEs Grow in South Africa

How to Use Social Media to Help SMEs Grow in South Africa

Today, we are focusing on how to build a brand using social media, especially for small businesses in South Africa. Learn valuable tips from our social media experts.

Table of Contents

Social media is the new ‘yellow pages’. Customers get information on brands and their products and services on social media platforms. For a small business, building your brand through social media can propel you from local to global.

Social media marketing (SMM) is the use of social media platforms like Facebook, Instagram, and X (Twitter). The platforms are used to engage with customers, build brands, increase sales and drive website traffic.

So, what exactly is social media branding? Social media branding means using social media to show your brand’s identity, values, mission, and messages to people.

Discover how to use social media effectively for your business with SME Advise. Our platform connects you with experienced experts who can answer your questions and give you practical advice. Whether you want to increase followers, improve your ads, or build your brand, our experts are here to help. You can book a session with them to get personalised guidance that fits your business goals.

Start growing your business on social media today!

SMEs, leaders, entrepreneurs, and everyone in the SME community. Join us for "Women in Tech - Innovations and Integrations" with Phumudzo Madzunya, a well-known Business Development Manager. Learn from her many years of experience, in helping businesses grow and finding funding and training opportunities. She knows how to support small businesses and has great advice for success.

Date: August 7th, 2024  

Time: 11:30 AM

Phumudzo Madzunya understands technology and how it helps businesses. She will share insights that can help your business grow.

If your business could do with a R5 000 cash injection, you still have time to make it happen. Simply sign up for an SMEgo Premium Plus plan, use some of its business-building features, and attend four 1-hour webinars over four weeks, and the R5k is all yours!

Anyone who isn’t already a Premium Plus subscriber is eligible for the R5 000. But hurry, the offer is limited to the first 500 new Premium Plus subscribers, and it ends on 31 August – so sign up today and score big. Here’s how:

 

Step 1 – Subscribe to Premium Plus using the programme code

Go to www.smego.co.za or download the SMEgo app from the Apple or Google Play stores to register.  Subscribe to the Premium Plus plan, enter the programme code smegoprogramme, accept the Ts & Cs, and capture your card details.

Step 2 – Attend the masterclasses

Once you’ve subscribed, you will need to attend four online SMEgo Masterclasses on the 6th, 13th, 20th and 27th of August 2024. These 1-hour sessions are jam-packed with useful advice on how to grow your business using SMEgo. 

Step 3 – Be an active SMEgo user

This is the really easy part – you just need to use at least two of SMEgo’s fantastic tools and features per month, from creating and sending quotes, invoices, purchase orders, , credit notes, delivery notes and customer statements, to tracking your cash flow, and much more. 

Don’t wait a second longer! Sign up for SMEgo Premium Plus today to put yourself in line for the R5 000 and set your business up for sustainable success..

We're excited to announce the launch of the SME Brief app, designed to bring you the latest business insights directly to your mobile device.

What is the SME Brief App?

It's a mobile-optimized reading experience that ensures you stay on top of all our content. With the app, you can:

  • Read the latest SME Brief newsletters in a user-friendly format, optimized for your phone or tablet.

  • Receive real-time push notifications for newly published content, so you're always in the know.

  • Enjoy a seamless experience across both iOS and Android devices.

 How to Get Started

Simply visit smebrief.co.za from your mobile device. If it's your first visit, you'll be prompted to install the app directly onto your phone.

Don't worry if you miss the initial prompt! You can still access the app install option later by visiting the hamburger menu (three horizontal lines) on our mobile website and selecting "Install App."

 Stay Connected, Stay Informed

Download the SME Brief app today and never miss a beat when it comes to the latest business trends and valuable insights for growing your SME.